The common containers (AVI, MP4, MKV) typically support a variety of so called codecs (en Coder/ Decoders) and the selection of the codec is what influences quality and file size.Ī great codec is not a guarantee for quality but has a great influence on file size. MKV is (in my humble opinion) better, but not as widely supported. AVI is widely supported but MP4 is definitely the strong upcoming format to use. Therefor I’d recommend using the container that is most compatible with your devices and/or software. Since the “container” file has a minimal or even negligible impact on file size or quality. The chosen file format, or “container”, has hardly any effect on file size or quality (MP4, MKV, AVI). So based on personal experience (note that I’m not an expert) a few pointers: The times that encoding a movie from DVD took 8 hours are long gone, most of my computers can convert a DVD easily under 15 minutes. The time to encode a movie should be irrelevant – sometimes the time difference is really not worth it, for a few minutes extra you will get a better quality and/or smaller file size. Personally I believe that fine tuning should be a balance between file size and quality. He has published several articles relating to social media marketing.Optimizing or fine tuning of video encoders comes basically down to: What you can see from these Instagram video creators is that they use the 4:5 aspect ratio because they are looking to get the most screen real estate possible.Ībout the author: Nick Le is the marketing manager at Snappa. Yes, some of these videos might have been taking from very expensive professional cameras, but the video from Andy To was actually taken from an iPhone and the video quality on Instagram was very comparable to the other videos I showcased. I’ve compiled some of the best filmmakers on Instagram and display some of the best videos I’ve seen posted on Instagram in various video formats. When you get the best Instagram video format with the right settings, you can upload flawless videos for your followers. To make sure that you are uploading the highest possible quality video on Instagram, you will need to: use the best camera you have, upload on a solid internet connection, and use the right video settings. Some methods of file transfer actually compress video to help optimize the file move, but this ends up killing the quality of your video by the time it gets posted from your phone.
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